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Company Description
NH Collection Dubai The Palm: Eclectic Elegance on Palm Jumeirah
Feel the ambiance at our exciting new hotel on Palm Jumeirah. Sitting on the exclusive West Beach, NH Collection Dubai The Palm gives easy access to the nearby Nakheel Mall.
Our new property is brimming with energy and chic touches of authentic local character. The new 14-storey property is offering 227 hotel guest rooms and suites and 306 serviced apartments.
Guests are just a short journey from all Dubai’s top attractions, including the Burj Khalifa, Dubai Mall, and Dubai Marina. Our sunset-facing rooftop infinity pool and its elegant bar and lounge is the perfect place to feel relaxed between exploring. Those seeking a more stimulating atmosphere can indulge at the hotel’s lively sports bar, set to be one of the new ‘go to’ spots in Dubai.
Job Description
KEY DUTIES AND RESPONSIBILITIES
Develop high-quality, engaging content mainly for reels and video.
Ensure our brand shines through in every piece of content.
Develop captivating narratives that resonate with our audience.
Keep up with industry trends and integrate them into our content strategies.
Excellent command design software specifically Adobe Photoshop CC, Adobe Illustrator CC, Adobe InDesign CC.
Average to Developing skills in HTML/Dreamweaver and Premier Pro Video Editing software.
Ensure that you fully understand the business strategy and positioning of the NH Collection brand and the individual properties you represent, and that you are able to effectively translate this positioning in all graphic design and creative applications.
Maintain a personal up-to-date knowledge on all NH Collection product and service offerings, and the products, services, rates and new developments of key competitors, and an awareness of general industry trends.
Advertising – responsible for developing the creative under the guidance of MarCom and then resizing and meeting deadlines on the approved advertising plan direct with the publication and/or media buying agency.
Track work through an excel spreadsheet recording key information from the brief, such as property, job description, date requested, date completed and approximate time spent on the project. This is to measure productivity.
Ensuring the Standard Operating Procedure is enforced and followed with regard to graphic design. Meaning, full information is required from requesting departments so we do not waste valuable time and resources for poorly constructed or thought through briefs.
Assist the Area Marketing team in all marketing projects and support the Director of Marketing & Communications on any additional graphic design projects that may require your expertise.
Maintain and continually improve the hotel image library of photography, DVD, video and other electronic media through creative input, recommendations on areas of weakness or gaps and creative suggestions.
Provide photography assistance for on property promotions, staff events and social pictures of guest events.
Maintain a catalogued library of stock photography purchased with a reference sheet of the stock photography provider and reference number. Where specific terms of use are outlined these must be captured.
Maintain the printer database and the translation company database and update it quarterly. Ensure the shortcomings of printers are captured in the database, for example, good quality but slow delivery; fast turnaround times but poor cutting; not good for complex jobs etc.
Proactively work on social media including but not limited to Facebook, LinkedIn and Instagram. Especially playing a role in posting quality imagery.
Offer design support in the preparation of email campaigns and digital executions such as web banners and resizing images for social media use.
Co-ordination of translations.
Co-ordination with the procurement division for the delivery of printed items.
Provide quality control of all produced marketing items. Retain a sample of every creative developed.
Maintain all digital artwork files in an orderly fashion for easy retrieval.
Back up your data monthly on an external hard drive. (or other method in future).
Achieve all personal performance objectives, working with department leadership to ensure these objectives are met.
Take responsibility for your own professional development including photography, video, new software and social media. Request and work directly with the Director of Marketing & Communications on training needs and refreshers so adequate budgeting provision may be made.
Practice effective cost control and adhere to internal procedures for approval of expenditure. Ensure we follow a 3-quote approach. Consider different ways of doing things in order to save the company money without compromising on brand positioning or luxury quality.
Actively participate in key events as required to meet the targets of the hotel.
Liaise effectively with all operational colleagues, providing support and information to ensure accurate delivery of our promise. In particular this includes the MarCom, and F&B teams.
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