We need a Specialty Business Unit Director,
Site Name: Jeddah Headquarters Business Park, Riyadh Olaya Towers
Posted Date: Jan 29 2026
Are you energized by a high-profile sales & marketing leadership role that allows you to drive market growth and shape a high functioning commercial team? If so, this Speciality Business Unit Director role could be an ideal opportunity to explore.
As a Business Unit Head, you will lead, inspire, coach and develop a high performing sales and marketing team. You will also be responsible for establishing challenging strategic and operating priorities and plans for key products/assets to optimize revenue.
Key Responsibilities
Responsible for setting the vision, defining the Business Unit strategy for Speciality business, ensuring execution of brand and key account plans to achieve ambitious goals
Leads the BU team members and cross-functional team to deliver a superior patient & customer experience, exceed expectations of key customers, ensuring access and become best-in-class in the areas where we are present
Develops effective sales & marketing strategies to ensure successful performance and goal achievement, P&L responsibility for the BU
Acts in compliance with laws, internal regulations, company strategies & GSK’s corporate philosophy and supports GM in achievement of company objectives.
Accountable for new assets launches and launch acceleration
Leadership responsibility for sales & marketing team
Initiates and promotes the development of direct reports by using a defined process
Promotes cooperative and inclusive ways of working together within the cross-functional BU team and within the LOC leadership team
Ensures the team lives and executes customer-centricity, defined as listening to customers and meeting their needs to provide customer-centric solutions, also ensures that in the team mindset and outcomes the patient comes first
Sets targets and objectives for the BU, promotes & monitors achievement and follows up on them, flagging any issues early and adapting tactics as needed
Coaches, mentors and trains employees and appraises performance within the organization
In cooperation with HR and the General Manager hires, develops and retains commercial staff (marketing, sales), while developing a best-in-class environment to work in, fostering continuous improvement
Financial & Strategic Planning
Fully accountable for the local business, including currently marketed products and any future products in this therapy area
Develops a strategy in close cooperation with cross-functional team members (medical, marketing, sales, market access, business partners etc.)
Ensures implementation of policies and programs to achieve maximum sales and profit
Establishes a financial plan including units, sales and expenses in alignment with overall financial planning process and is fully accountable for achieving the forecast
Prepares brand strategy and marketing plan for the BU brands; develops and coordinates commercial strategies/tactics with specific timelines, budgets and stakeholder responsibilities
Ensures brands, competition, market dynamics, medical trends and levers of growth are analyzed on a regular basis and develops view on brand issues, market development, competitive positioning, customer segments and needs
Develops, prepares and executes future launches as per plan with strong support and alignment of cross functional team
Sales Force Planning & Management
Establishes concept for in-field team and orchestrates different channels in a customer engagement plan, incl. targeting & segmentation
Responsible for building the account management capabilities of individual SAM, FLSL and BUM as well as the organization, driving value-based key account management as a mindset rather than just a function
Involves BUM, FLSL, SAM, Product Managers, CTC and customers in developing customer-focused initiatives, projects and material
Sets Sales Force Effectiveness standards and KPIs, establishes and tracks metrics to factor the outside perspective in (e.g., customer experience) and monitors achievement on regular basis
Drives cross-functional key account planning and management process in close alignment with Medical and Access.
Project Management & Cross-Functional Cooperation
Ensures implementation of all truly cross-functional plans for sales and marketing, while working in close collaboration with Medical and Access functions
Transforms and communicates strategies into implementable tactics and ensures smooth execution through own adult team and cross-functional team members.
Expands products/markets by innovative commercial programs and high-quality education programs for health care stakeholders
Customer Activities
Identifies, develops and maintains professional relationship with key customers, KOLs and scientific societies, identifies new opportunities and ways to better meet customer needs, serves as role model in terms of customer orientation, to develop a high performing customer centric organization
Provides input for the development of products and anticipates customer need/solution approach
Actively participates in customer events and congresses
Maximizes understanding of the customers and patients and uses this information to meet the customers’ and patients’ needs
Together with the Patient Advocacy function, identifies possible patient networks and plans fruitful collaborations aligned with the overall strategy
Develops, implements and evaluates meaningful patient programs and services according to patients needs
Acts as key driver to strengthen reputation of GSK in the country
Administration, monitoring and controlling
Plans and monitors the expense budgets and ensures proper resource allocation. Checks constantly the efficiency of tactical measures & programs and takes corrective actions if required
Monitors KPIs (sales, MS, prices, timelines, milestones, customer experience, customer engagement etc.) on regular basis
Monitors competitor activities (Market Intelligence and Benchmarking) on regular basis and ensures learnings are acted upon.
Supports adherence to defined local & shared service processes for a smooth handling of internal workflows including ordering & purchasing, invoices operation, promo-material-clearing etc.
Ensures that quality standards and legal & internal requirements are met
Cross-country collaboration
Fosters best practice and customer insights sharing among the region
Represents the BU/LOC in regional, global or other management team meetings
Actively collaborates with Global and regional commercial, medical and market access teams in developing strategy and tactics for the BU
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Bachelor’s degree preferably pharmaceutical science degree
12 years of Commercial experience, with sales and marketing experience
Speciality care experience and launch experience is a mandatory requirement
Managing P&L
Leadership capabilities to influence a group through managing change
Experience with turnaround challenges and performance delivery
Brand Management experience including product launch
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
MBA
Experience leading a large salesforce
Experience leading a Marketing team
Demonstrated record in achieving results through others and developing team capabilities
Effective communication and presentations skills
Experience interacting with and managing above country stakeholders
#LI-GSK
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
Contact information:
You may apply for this position online by selecting the Apply now button.
Important notice to Employment businesses/ Agencies
GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
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