Regional Director, Sonder, Sales, Dubai, UAE

This job is OPEN to APPLY for ALL Nationalities, unless otherwise specified.

We need a Regional Director

Sonder (NASDAQ: SOND) is a leading global hospitality brand, offering premium, design-forward apartments and intimate boutique hotels for the modern, savvy traveler. Founded in 2014, Sonder combines thoughtfully designed spaces with seamless, tech-enabled service — all delivered through a single, beautifully integrated experience.

Our properties are located in the world’s most sought-after neighborhoods, spanning 40+ markets across nine countries and three continents. Through the Sonder app, guests enjoy full control over their stay — from self check-in to 24/7 support — making every detail of travel easier, more flexible, and more inspiring.

In 2024, we announced a strategic partnership with Marriott International, bringing Sonder properties to

Marriott.com

and the Marriott Bonvoy app. This integration connects our inventory and front of house and back of house systems with the world’s largest travel loyalty platform — unlocking exciting new possibilities for our guests and employees.

Sonder is focused on delivering amazing experiences for the modern traveler while driving smart, sustainable growth. Our team blends the agility of a tech company with the standards of a global hospitality brand — and we’re building something that’s reshaping the future of travel.

Life at Sonder

We aspire to build a workplace where employees can thrive. Our culture shapes how we make decisions, how we conduct meetings, how we communicate, and how we treat each other. It’s the coordinated way in which we work that gives us a shot at achieving the epic tale we hope to be part of. Our Leadership Principles are a foundational part of our culture and they play a vital role in guiding the values and actions of our team members. Each of these principles is at the heart of what we do. Check out

this article

to find out more about our Culture and Principles.

The Opportunity:

A leadership role with the responsibility of driving the Top Line Budget and Forecast across the regions by implementing and executing a commercial strategy and business plan using company processes and tools.

The Regional Director of Sales will:

• Lead, coach, develop, recruit, and retain commercial team talent, managing performance and evaluating members against defined KPIs.
• Deliver budgeted revenues across all revenue streams (including Rooms), while controlling costs, routes to market, channel shifts, and marketing/eCommerce opportunities.
• Collaborate with AGM, Finance, and Senior Operations Manager to maximize profits in line with GOP and EBITDA targets.
• Ensure Business Review Guidelines and Pricing & Rate Quotation Strategies are in place to optimize sales and catering pricing and achieve positive group market share.
• Support marketing coordination on regional sales, marketing, & public relations activities. liaise with company teams for maximum hotel performance.
• Support Revenue Manager to establish an optimal market mix, validate forecasts, develop demand period strategies, and approve retail and group pricing.
• Build and maintain strong relationships with stakeholders, owners, hotel teams, and support teams to maximize commercial benefits.
• Liaise with VP of Revenue and Director of Global Sales Operations to present strategies to key stakeholders.

Who we look for:

A pro-active self-starter with:

• Minimum 5+ years in the hospitality/travel industry in revenue-generating or commercial roles. Of which at least 3 years managing sales or commercial teams
• Knowledge across Marketing, E-commerce, and Finance disciplines.
• A proactive, client-oriented leadership style inspiring through action and communication.
• Experience within branded environments.
• An outgoing personality with drive and determination for success.
• Fluency in English. Local language proficiency (Arabic) is advantageous.

Benefits

We offer attractive employee travel perks for any Sonder location as well as health and lifestyle benefits. For eligible employees, benefits may include:

• Competitive compensation
• Medical, dental and vision insurance (where applicable)
• Flexible vacation
• Wellness and volunteering days
• Annual free credits and discounts to stay in Sonders
• Workplace flexibility (for remote-specified positions only) #ABetterWaytoWork

Learn More About Sonder

• Corporate Responsibility & Sustainability
• Data Privacy Policy
• Blog:

  Sonder Stories
• Instagram:

  @sonderstays

Equal Opportunity

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other classification protected by applicable state, federal or local law. Extend Hospitality To All is one of Sonder’s Leadership Principles. Living up to that principle means fully embracing diversity: ensuring that all of our employees, guests, partners, and communities feel safe, respected, included, cared for, and empowered.

As part of our commitment to creating a workplace open to all, we have created Sonder Circles, also known as employee resource groups. These groups aim to foster a diverse, equitable, and inclusive workplace aligned with the communities they serve.

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to

recruiting@sonder.com

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We support the Far-Sighted, Growth-Oriented Vision announced by the UAE, Saudi Arabia, Qatar, Oman, Kuwait and Bahrain.


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