Field Marketing Specialist / Senior Field Marketing Specialist, Total Energies, Abu Dhabi, UAE

Job Description

JOB ACTIVITIES

FIELD MARKETING:
  • Conduct Mechanic meets and customer engagement activities in our existing network of ROCs ,Pitstops and A category Dealers.
  • Generate leads for new ROC’s and Pitstops to drive sales.
  • Conduct Activations to engage targeted customers in the UAE.
  • POS advertising: maintain brand standards to maximize presence in point of sales (Display stand / POSm, etc,)
  • Monitoring overall merchandizing activity at all our locations.
  • Supervise the field Merchandisers, if any, and overlook the merchandizing activity.
  • Keep Record of giveaways, Brochures in stock, their distribution, reorder levels etc.,.
  • Organize trainings for Mechanics on Basics of Lubricants, Soft Skills, and customer meet & greet.
INTERNAL MIS & MARKET INTELLIGENCE
  • Gather and report customer intelligence to sales teams.
  • Monthly reviews and presentations of the meets conducted.
  • Maintain and track the new leads and opportunities generated.
  • Retail audit : evaluate the performance in terms of brands norms of each service centers on a monthly basis
  • Competition intelligence : track new competition center, map existing competitor network, identify promotional activity, etc.
GEOGRAPHICAL RESEARCH
  • Dubai / Northern Emirates / AUH, Al Ain of UAE. (subject to change)
JOB ACCOUNTABILITIES
  • Build customer database via customer contact meetings
  • Market price monitor
  • Ensure adherence to compliance processes and guidelines specific to position’s roles and responsibilities.
  • Market intelligence reports Strict adherence and compliance towards Group HSE Charter & MAESTRO requirement and affiliate’s HSEQ Policy, Procedures & specific rules & regulations applicable to the area of activity at all time.
  • Demonstrates exemplary conduct, rigor, vigilance and professionalism regarding HSE in all their activities
  • Ensure adherence to compliance processes and guidelines specific to position’s roles and responsibilities.
  • Strict adherence and compliance towards Group QHSE policy with high Quality of QHSE performance and complying with affiliate’s QHSE Policy, Procedures & specific rules & regulations applicable to the area of activity at all time.
  • Participate in the training program to acquire QHSE knowledge and impart this training to colleagues as and when required by Management.
  • Reporting of near misses, incidents, hazards & injuries to line Manager within the time frame as required by Quality, HSE, Energy policies and Manuals.
  • Participate in the investigation and analysis of incidents as and when required.
  • Comply with LIGHT VEHICLE USE & CONTROL HSEP 35
  • Strict adherence to QHSE requirements with full authority to stop any operation for safety reasons.

Context and environment

  • Highly competitive market, market conditions different in various parts of operations, demanding customers.
  • Aggressive sales team, and minimum reactive time.
  • Company car provided

Candidate profile

QUALIFICATIONS/ EXPERIENCE REQUIRED

Knowledge:

  • Merchandising concepts
  • UAE/ME market understanding. Understanding of the lubricant Market is preferable
Skills:
  • Planning and organising skills
  • Ability to take initiative and independently carrying out the job.
  • Fluent in English and Hindi/Urdu languages
Education:
  • Bachelor’s degree in Marketing is preferable.
Experience:  
  • Minimum of 3 years sales/marketing experience
  • Previous role in Field Marketing highly preferred coming from an FMCG would be added advantage

Additional Information

  • The position is NP Level 8
  • The position is externally open for Candidates based in UAE only. 
  • The position will be on a Local contract
  • Timeline to on-board the selected applicant: Q3’22 (Sep/Oct)



https://krb-sjobs.brassring.com/TGnewUI/Search/home/HomeWithPreLoad?partnerid=30080&siteid=6558&PageType=JobDetails&jobid=1995516&frmSiteId=6110#jobDetails=1995516_6558

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