Brand Lead, Sanofi, Riyadh, KSA

This job is OPEN to APPLY for ALL Nationalities, unless otherwise specified.
JOB TITLE: Brand Lead

REPORTS TO: Franchise Head One Rare  

LOCATION: Riyadh

JOB PURPOSE

Strategically manage and promote product or brand-related activities, ensuring successful market performance and maximizing positive impact on patients’ health while collaborating with cross-functional teams and engaging with healthcare professionals.

KEY RESULTS / ACCOUNTABILITIES

    Lead commercial operations of a therapy area by effective planning and execution around the patient journey
    Use and interpret appropriate data to inform and make robust strategic and investment decisions
    Accelerate reach through digital channels while remaining consistent with the global business strategy
    Lead, develop, and execute effective omnichannel campaigns aligning with strategic objectives.
    Build the required scientific evidence to support the brand differentiation and competitive mindset
    Ensure securing treatment supply through frequent insightful long-range demand planning
    Track and evaluate performance versus defined performance measures and targets
    Build, expand and strengthen patient services to optimize treatment outcomes
    Identify and execute key projects and initiatives to shorten the diagnosis time and identify patients
    Countries’ reshaping of the RD ecosystems via strategic partnerships with governments, associations, HC institutions etc
    Accelerate growth of the franchise
    Formulate and roll out a competitive pricing strategy to ensure brand/portfolio’s market competitiveness and profitability
    Provide overall direction and vision for the sales team to develop the team’s scientific, operational, and business direction as well as lifting their knowledge and diseases communication capabilities
    Conduct effective internal meetings and interaction to drive business output including Operational Review Meetings, Brand Team Meeting, Induction Trainings, Demand Review meetings and other relevant meetings
    Participate in country reviews and network to align the local strategies and to represent the local opportunities and progress
    Ensure Robust P&L management to ensure profitability and rewarding BOI
    Position Sanofi as a partner of choice for External Experts and thought Leaders through patient focus and high-quality disease & product knowledge.
    Ensure team conducts daily tasks in alignment with our values, policies, and SOP’s

Maintain Compliance

    Abide by the requirements of the internal Code of Ethics including but not restricted to maintaining high professional standards of conduct in line with the Company procedure with a duty of care to the reputation of the Company

Ethical Leadership

    Takes personal accountability to use personal experience and knowledge, as well as the training and tools provided by Sanofi, to maintain a good knowledge and understanding of all ethics and governance relevant to the role (Sanofi Policies and Procedures and any relevant legal requirements) and demonstrate personal leadership in applying these to all work undertaken.
    Escalates any decisions, or seek the support of colleagues or management if personal knowledge and understanding is not at the level required to carry out any part of the role

Environmental and Safety Leadership

To care for his/her own safety and wellbeing and the safety of others, and to co-operate with the company to ensure a safe place of work. Employees are therefore expected to:

    Support and conform to Company safety rules and procedures to ensure a safe and healthy working environment
    Report any accident, incident or near miss, whether it be of personal injury or property damage
    Assist in the investigation of accidents with the objective of introducing measures to prevent recurrence
    Thoroughly read all safety documentation issues by the Company and comply with its requirements. Escalate any doubts or uncertainties to their supervisor and / or manager



SKILLS, EXPERIENCE & KNOWLEDGE REQUIREMENTS

Core Requirements:

    Bachelor’s degree
    More than 4 years of experience in or equivalent in the medical / scientific field

Advantageous experience:

    Master’s in business administration (MBA)
    Understanding of Gulf/KSA market dynamics
    Required Skills: Strategic thinking, analytical skills, ability to drive cross functional teams, agile and able to adapt to changes based on business needs, ability to prioritize, communication skills, goal driven and a team player/ Multicultural knowledge and understanding.

Pursue progress. Discover extraordinary.

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch 'One day at Sanofi' and check out our Diversity Equity and Inclusion initiatives at sanofi.com




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